Green Logistics: The Challenges and Opportunities

Updated: Dec 16, 2021


Consumer demand, an accessibility and availability of novel technologies, and internal pressures to adapt and become more progressive have all encouraged logistics service providers to rethink, evaluate, and improve their operations with sustainability and environmental awareness in mind.


This change has been gradual, the momentum behind it is still building and there is still a long way to go, which is why we have decided to talk about the ongoing changes, challenges and opportunities for logistics operations looking towards the future.


Firstly, we should touch on the basics of green logistics, environmental sustainability for logistics service providers and what they mean for the future of the logistics and transport industry.


What is Green Logistics?


Green Logistics is the movement towards addressing climate change from an Industry point of view. It is tying logistics and the environment together, and balancing the economy with the planet, resulting in more sustainable processes, policies, and practices.


The question is how to efficiently and productively meet demand, help businesses grow and stay economically viable, whilst ensuring environmentally sustainable practices and policies are met.

Reverse logistics, concerning both recycling and the consumer demand for quicker and more convenient purchase and return options, has also been a major topic of discussion when addressing sustainability in logistics.


This feeds in to a larger challenge; consumer demand. Consumer demand has put more pressure on logistics companies to offer more flexible, efficient and convenient services. Through trying to meet these expectations and demands, logistics operations have become far more complex, and balancing environmental sustainability with them is only complicating operations further.




What is convenient for the consumer is not so much for logistics and transport operations, and this is another challenge that Green Logistics aims to address.


Our last article discussed urbanisation, and how growing city populations are impacting the flow of goods and services in densely populated areas, along with the environmental and logistical implications of handling these complex adaptations and processes.


This article aims to focus on the challenges and opportunities for logistics operations who are prioritising a greener stance, along with the barriers that have slowed the progression towards more environmentally sustainable ways of working.


Why have Logistics Operations seen a slow transition towards Greener practices?