For B2B delivery businesses and wholesalers, managing products and pricing is a very complex process. Product rangers are constantly rotating, some stocks may not sell as well as they should and others go too quickly. Similarly for pricing, each customer may have their own unique agreement on pricing, promotions are tricky to manage and execute effectively, and making sure drivers stick to these pricing structures and promote certain products is very challenging.
Managing products and prices and trying to get drivers to maximise sales is critical for widening margins. These challenges encourage delivery businesses and wholesalers towards technology that can handle complex processes for them so they can alleviate the stress of these tight margins.
As a delivery business grows, so does its range of products. Growth is always good, but a bigger range of goods can quickly lead to inefficient management of products, prices and promotions. This is coupled with the need to identify and manage whitelists and blacklists and customer-specific pricing structures. This data then needs to be effectively transferred to drivers with a system that makes sure drivers stick to pricing variables.
When choosing a digital system, business needs are simple; the most information for each product to be accessed in the most easy way. Using RouteMagic, you can configure:
A product's consistent price range that serves as the base price for a product
The percentage discounts you want to enforce for promotional periods.
The specific pricing for certain products or lines, for certain customers.
With a delivery system like RouteMagic, promotions can be set up with ease. Simply enter the products, the date range, the minimum and maximum discounts, then let the system pass these details onto drivers.
Say you have product lines specific to customers or have certain products which cannot be sold to certain customers, you will have to define these by creating product lists. Creating, maintaining, and executing these lists is often a difficult task and drivers end up delivering items to your customers that they aren’t allowed to. This means more work is needed down the line to correct actions, which creates frustrations and effort for your team and your customers that could’ve been avoided.
The RouteMagic van sales system takes care of whitelist/blacklist products with the ability to create/implement product lists. You can define product lines by creating product lists, and the system will ensure drivers do not accidentally sell products to customers that you cannot get paid for. This removes the chance of manual error early on and ensures tighter stock control along with overall improved visibility and inventory management.
Having a system that allows you to control the discount offered by your delivery drivers will remove mistakes and allow you to maximise sales when at a customers, meaning no more calls to the office to gain authorization.
RouteMagic’s integrated mobile system is far more than just an electronic proof of delivery app. It easily integrates with a back-office system that helps to keep product and order information, as well as pricing structures, updated, so all of the team can access them whenever they need.
Drivers can arrive at a customer, with an app that tells them exactly what the customer wants. They can easily adjust quantities, with stock and cost adjustments being taken care of by the app automatically.
The app will show the driver the price range they are able to sell each product at, as well as present white and blacklist products to them. Once a POD has been taken, these records are updated on the app and the office immediately, and any anomalies or unusual cost or stock adjustments will be flagged to make sure any mistakes are corrected then and there.
